IRM has compiled a Nordic forecast "The Nordic Advertising Forecast 2025-2026". In 2025 and 2026 IRM projects the Nordic advertising investments to grow steadily. A more positive economic development, combined with major sporting events, is expected to support continued growth in 2026.
The forecast contains historical data and forecasts per media channel (newspapers, magazines, outdoor, TV, radio, cinema, internet - split into display (incl. banners, social, online video and podcasts), search and directories/classifieds) during 2024-2026f for Sweden, Norway, Finland and Denmark. 31 pages. In English. Købe rapporten her.
For more information, call +46 8-663 04 90 or send an email to info@irm-media.se